Soles de Ojinaga have officially announced the hiring of Jean Serrano as the team’s new head coach, bringing international experience and a strong player-development background to the organization.
Serrano, a native of Puerto Rico, joins Soles with a résumé that includes work as both a head coach and assistant coach in professional basketball leagues in Puerto Rico and Mexico, including the Liga Nacional de Baloncesto Profesional (LNBP). Throughout his career, Serrano has been part of multiple professional programs, gaining experience across different competitive environments.
In addition to his professional league work, Serrano has been involved in talent development and has participated in national team processes, particularly in 3×3 basketball, a rapidly growing international format. His involvement at the national level highlights a focus on fundamentals, adaptability, and long-term growth within the sport.
Team officials said Serrano’s vision, discipline, and preparation are expected to play a key role in strengthening the Soles de Ojinaga program as the club continues to build a competitive identity and pursue success at a high level.
Serrano joins the organization ahead of upcoming competition, with expectations that his leadership and experience will help guide both veteran players and emerging talent.
Soles de Ojinaga welcomed the new coach with optimism, signaling a renewed commitment to growth, structure, and competitive excellence within the program.
