Roux Alpine is expanding its footprint, with a new restaurant project now in the works for Alpine.
The business announced this week that it will close at 2 p.m. on Fridays moving forward and teased the upcoming launch of a sister restaurant called Lucia.
While Roux confirmed plans are underway, representatives said they are not yet ready to release details about Lucia’s location, menu, or opening timeline.
Roux Alpine currently operates as a prepared foods shop offering grab-and-go items, weekly family meals, and catering services. Regular operations at Roux will continue as the team develops the new concept.
David Flash (david.flash@gmail.com) is a marketing executive and digital media publisher for Big Bend Times, the media outlet with the largest audience in Texas's Transpecos region. With over ten years in sales and marketing, he excels in omnichannel marketing strategies that boost growth, revenue, and customer loyalty in various industries. Flash earned a Master of Science in Digital Audience Strategy from Arizona State University, a Bachelor of Arts in History with a Business Minor from The University of Texas at Austin, and a certificate in Sales Development Science from Texas Tech University. He holds certifications in email marketing, social media marketing, and Google Ads, showcasing his expertise in leveraging digital platforms for marketing success.
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