BBT, a leader in telecommunications services, is looking for a Marketing and Public Relations Coordinator to join their team in Alpine, Texas. This role is crucial for enhancing BBT’s visibility and promoting its innovative products and services within the community and to a broader audience.
Job Summary: The Marketing and Public Relations Coordinator will devise and implement marketing and communication strategies to promote BBT’s services to both existing and prospective customers. This includes crafting campaigns, managing public relations efforts, and engaging with the community through events and presentations.
Key Responsibilities:
- Inform and educate community, state, and industry leaders about BBT’s services, achievements, and future plans.
- Analyze market trends to develop effective strategies for media coverage.
- Create comprehensive communication campaigns involving digital, print, and direct mail efforts.
- Manage marketing strategies including budgeting and timelines.
- Maintain and update marketing materials and coordinate new content creation.
- Conduct technical training for staff on campaign objectives and ensure effective promotion of services.
- Produce subscriber newsletters, promotional inserts, and quarterly reports.
- Develop and oversee customer feedback surveys and present findings to the marketing team.
- Assist senior management with drafting and finalizing presentations.
- Coordinate with external marketing vendors for various campaigns and events.
- Represent BBT at trade shows, community fairs, and other promotional events.
- Maintain a current database of marketing activities and outcomes.
Required Skills/Abilities:
- Strong communication, organizational, and time management skills.
- Ability to analyze data and solve problems effectively.
- Proficiency in Microsoft Office and related software.
- Flexibility to work evenings and weekends as needed.
- Demonstrated work ethic and professionalism.
Education and Experience:
- Bachelor’s degree in Marketing, Journalism, Advertising, Communications, or a related field preferred.
- At least three to five years of related experience, with a strong portfolio in writing and editing.
Physical Requirements:
- Must be comfortable with prolonged periods of desk work and computer use.
- Ability to lift up to 15 pounds and travel for business needs.
Application Process: Interested candidates should email their application and current resume to HR@bigbend.com, Attention: HR Department.
This position offers a unique opportunity to play a key role in the ongoing growth and community engagement of BBT. If you have a passion for marketing and public relations and meet the above qualifications, we encourage you to apply.
